
Rachel Vaughn
290 posts
Based in Dublin, Rachel Vaughn is an applied-psychology writer who translates peer-reviewed findings into practical micro-habits. She holds an M.A. in Applied Positive Psychology from Trinity College Dublin, is a Certified Mental-Health First Aider, and an associate member of the British Psychological Society. Rachel’s research briefs appear in the subscriber-only Positive Psychology Practitioner Bulletin and she regularly delivers evidence-based resilience workshops for Irish mental-health NGOs. At DMNews she distils complex studies into Direct Messages that help readers convert small mindset shifts into lasting change.
What dying chicks reveal about unseen supply-chain priorities
Tension: Rural hatcheries survive on a seventy-two-hour biological window, yet the networks that move their day-old chicks now…
Inside Pottery Barn’s evolving online home and the future it built
Tension: Pottery Barn sells the tactile comfort of hearth and home, yet it must now deliver that warmth…
Why alternative print media is no longer niche—and what that means for brand storytelling
Tension: In a world obsessed with screens, print’s quiet resurgence disrupts our assumption that digital dominance is inevitable.…
Lifestyle magazines are redefining the sweet spot for multichannel targeting
Tension: We say we crave friction-free targeting, yet keep gravitating toward the slow, tactile worlds that resist being…
AmeriList’s luxury brand list reveals about who’s still listening to direct mail
Tension: We’re often told that direct mail is dead in a digital world, yet luxury consumers continue to…
If you’re serious about becoming successful, visualize these 8 moments before bed
Success isn’t just about hard work and luck. It’s also about the power of visualization. Imagine if, before…
8 signs you are an intelligent person
Intelligence isn’t just about acing your exams or being a walking encyclopedia. It’s much more than that. Sometimes,…
If you’re spending to feel better, but end up feeling worse — this might explain it
Ever catch yourself reaching for your wallet when you’re feeling down, only to be left with regret instead…
8 small things you do every day that quietly burn you out
There’s a subtle line between being busy and being burnt out. Sometimes, it’s the small things we do…
8 subtle phrases highly self-aware people never use in casual conversations, according to psychologists
Tension: Self-aware individuals often grapple with how to stay authentic in casual conversations without revealing too much or…