Public relations experts, Kristy Chan and Meghan Johnson, have unveiled their new agency, Trifecta PR, offering comprehensive public relations services, awards campaigns’ organization, and brand endorsements. The newly-launched agency already boasts high-profile clients such as Disney Branded Television and Prime Video. Additionally, Trifecta PR’s portfolio spans across studios, streaming services, the recent book ‘Open to Love: The Secrets of Senior Dating,’ and fashion brand LBLC The Label.
Chan and Johnson plan to provide tailored solutions by leveraging their vast experience in the PR domain. Trifecta PR’s scope goes beyond traditional press relations, integrating strategic planning, social media management, and crisis communication. The duo has displayed an outstanding range in their portfolio, executing creative campaigns for various clients, including the book ‘Open to Love’ and the modern fashion brand, LBLC The Label.
As Chan and Johnson launch Trifecta PR, they aim to redefine the PR industry by incorporating creativity, competence, and client-centricity. The agency plans to extend its reach to emerging studios and streaming platforms, embarking on an innovation-based pathways to new PR standards.
The founders expressed enthusiasm about the new venture, seeing it as a fresh opportunity for creative expansion. They plan on utilizing their combined experiences to fuel their projects’ success and diversify into other sectors such as technology, fashion, and the food industry, further building on their proven track record in the entertainment industry.
Chan and Johnson project a positive outlook towards new challenges, which sets them apart.
Chan and Johnson’s groundbreaking Trifecta PR
The versatility in their work environments, they attest, provides fertile ground for creativity and innovation.
In plans to roll out their extensive plans, Chan and Johnson promise to continue delivering high-quality work in the entertainment industry. Coupling creativity with societal impact, they voice their commitment to supporting local businesses and educational initiatives, shaping a better future, with philanthropic projects in the works.
Before establishing Trifecta PR, Chan held key positions at top PR teams at Warner Bros. Television Group, Turner Network Television, TruTV, Netflix, Universal Television, and MGM. Johnson led various publicity initiatives for successful projects such as ‘The Bachelor’ franchise at Warner Bros Television Group, Universal Studio Group, NBC, Fox, E!, and the Esquire Network.
Both Chan and Johnson boast records of success with publicity and awards campaigns for acclaimed shows like 30 Rock, The Bachelor, Bridgerton, Extra, Friends: The Reunion, among others. Such campaigns have boosted the shows’ recognition and popularity in the entertainment industry, and this innovative duo plans to continue their work in surfacing quality TV shows.
As members of the Academy of Television Arts and Sciences, Chan and Johnson aspire to set new standards in the PR sector through Trifecta PR. They strongly believe in the transformative power of effective storytelling. Showing commitment to integrity, authenticity, and inclusivity, they aim to revolutionize the public relations landscape with Trifecta PR.
