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Oklahoma committees cap education department’s PR spending

"Education Spending Cap"
“Education Spending Cap”

The Joint Committees on Appropriations and Budget in Oklahoma have approved legislation to limit the spending on public relations by the State Department of Education (OSDE). The decision, led by Representative Mark McBride, aims to increase financial transparency and budgetary oversight in the education sector.

The approved laws impose strict restrictions on the OSDE’s public relations budget, redirecting these funds towards other critical areas. The implementation of this law is expected to be a benchmark for other states seeking to improve financial management in education.

These measures strive to improve the focus of the Department of Education by channeling resources where they’re most needed. Representative McBride and his committee embrace the belief that quality education should be the state’s priority.

A more detailed breakdown of the financial limitations is due to be published soon. However, the swift approval of these laws signifies a potential shift in educational spending paradigms, with more emphasis on essential services.

Last year, the OSDE drew criticism for spending a considerable amount on a Texas-based video production firm, Precision Outreach, for promotional videos which saw little viewership. Critics argued that such justifications illustrated the department’s inefficiency in utilizing its financial resources effectively and called for better supervision and transparency.

This criticism sparked a push for greater accountability and better management of state resources.

Restricting Oklahoma Education Department’s PR budget

Public interest organizations believe these controversies can be prevented with careful planning and decision-making.

The OSDE had a contract with Precision Outreach, amounting to $50,000, for creating social media video content. Despite the sizable investment, the OSDE maintained that the initiative would improve their social media presence.

Additionally, the department had an agreement with Vought Strategies, a PR agency responsible for a range of activities including planning nationwide events and creating meaningful content to enhance public outreach.

The department spent $30,000 on Vought’s services, which led to Superintendent Walters’ appearances on national opinion platforms. Despite contention, current law in Oklahoma allows for public funds to be used for this purpose.

In light of these issues, lawmakers are considering amendments to curb OSDE’s expenditure on self-promotion. A new proposed law, which needs approval from Governor Kevin Stitt, contains an urgent clause to address this issue.

The department’s budget of $3,861,909,518 has also been recently approved, aiming to address the needs of teachers, learners, and parents. Decision-makers are convinced that this significant spending will improve the education system and propel schools to new heights.

The proposed law marks an important step towards fiscal responsibility in public institutions. It stands as a critical conversation about trust and accountability in such extensively funded organizations. The final decision lies with Governor Stitt, and everyone eagerly awaits his verdict.

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