W—E Studio, a lauded design firm, recently finished its monumental task of transforming Office magazine, symbolizing the end of the magazine’s print era. Their work began from its 19th issue, continuing until its last printed issue, leaving a lasting influence on the magazine’s final appearance.
With strong connections to the fashion and creative culture sectors, Office has engaged readers through their visually enticing content. W—E Studio further refined the magazine’s brand persona in 2022, utilizing a distinctive blend of typefaces, colors, and textures. Their renovation signified Office’s dedication to continual innovation, swelling the readership by giving the magazine a fresh appearance while staying true to its core values.
Creative mavericks Piera Wolf and Claudine Eriksson were driving forces behind the rejuvenation of Office’s printed image. Balancing between familiarity and novelty, they transformed what some might view as a monotonous task into an enthralling journey of invention and discovery. Their work stands testament to their capabilities, extending well beyond traditional print design.
The team conducted a thorough examination of Office magazine, dissecting key elements like typography, composition, and design.
W—E Studio’s impactful redesign of Office magazine
This exploration pinpointed significant moments and areas of potential improvement, all with due respect to the magazine’s ethos and identity.
Post-analysis, W—E Studio formulated flexibly editorial guidelines and a new grid system. These changes, while maintaining the textual and visual balance, greatly boosted the magazine’s allure without compromising readability. By deploying this new system, they could churn out diverse and dynamic content while retaining a feel of continuity and reliability.
Office magazine’s final print issue, 21, was themed around spirituality. Now, with the end of their print journey, the Office team shifts its focus towards bolstering its digital presence. They aspire to bring thrilling and thought-provoking topics to their digital readership, exploring multimedia content and pushing the limits of creativity, all while maintaining environmentally friendly practices. Their commitment to innovation, artfulness, and deep exploration carries forward into their digital era, as epitomized by the final issue’s distinctive cover design.
