Qualitative Marketing Software Inc. (QMSoft), Clearwater, FL, entered into a joint agreement earlier this month with data marketer Prism Solutions, Sunnyvale, CA.
Through the agreement, Prism will use QMSoft's Centrus GeoStan and Centrus address coding module technologies in conjunction with its Prism Quality Manager software for auditing, managing and improving the quality of data across an organization's operational and informational systems.
