Here it is, the last week of 2015. It’s been a good year for marketing, and a great year for marketing coverage. Readers flocked to Direct Marketing News this year for insight on customer experience and email marketing, breakdowns of buzzwords and trends to track throughout the year, and analyses of social media and its impact on marketing.
In case you missed any of this popular content, I’ve compiled a list of the top 15 most viewed articles on Direct Marketing News in 2015. Here’s to another year of exciting and enlightening marketing industry coverage.