An international healthcare technology corporation has entered a multi-year promotional alliance meant to increase its global visibility as the Preferred Sports Medicine Technology Associate. This partnership is set to provide broad international exposure and demonstrates the company’s drive to remain a leader in sports medicine technology.
Vice President of Global Partnerships, Robby Miller, showed enthusiasm about the collaboration, citing its potential to advance healthcare and safety services through technology. A multi-disciplinary team will work towards boosting the efficiency of clinical operations and medical research, thereby improving patient care.
Scott Schaffner, the President of Sports Medicine, views this partnership as an opportunity to showcase the corporation’s advanced sports medicine technology globally. His aim is to connect with sports staff, orthopedic experts, and sports enthusiasts worldwide.
The alliance will also develop innovative content for global distribution via digital and social media platforms, intending to cater to the diverse needs of global users.
Expanding global reach in sports medicine technology
The goal is to maximize visibility and improve the overall user experience.
The medical tech corporation aims to establish its brand at Performance Institutes, specialized in training, research, rehabilitation, and nutrition for mixed martial arts. They plan on utilizing cutting-edge technology to maximize the effectiveness of training and rehabilitation programs. The aim is a proactive, personalized approach to healthcare tailored to each athlete’s needs and goals.
An annual Brand Ambassador fund will further the partnership with appearances, content creation, and campaigns featuring sports people. Recent advancements include a Bioinductive Implant for rotator-cuff repair and a new Cartilage Repair Implant which are transforming the approach to soft tissue repair. The partnership also emphasizes mental health advocacy, and is working towards making these pioneer innovations accessible and affordable to a wider audience.
