DMI Finally Debuts 250,000-Name Catalog Link List
Acxiom Corp. subsidiary Direct Media Inc. (DMI) announced last week that its list of 250,000 e-mail addresses gathered…
Hi-tech, Net Find Home at Catalog Show
BOSTON — New products were unveiled, new workshops were added, new speakers were introduced and new business contacts…
Experian Boosts Stake in Web Loyalty Firm
Experian Direct Tech announced recently that it has made a second investment for majority ownership in online loyalty…
How to Write Effective E-Mail Ads
So you've found the best e-mail list to advertise your product, service or Web site. But if you…
Lenders Grant Cendant $3.25 Billion Credit Facility
Cendant Corp has entered into a new $3.25 billion term loan credit facility with the Chase Manhattan Bank…
Cincinnati Bell Spins-off Convergys
Cincinnati Bell has registered with the Securities and Exchange Commission for a spin-off and initial public offering of…
Dell Adds Bulletin Board, Other Features to Web Site
To help achieve its goal of 50 percent sales online by the year 2000, Dell Computer Corp. last…
Booth Serves up Beer, Blues
NEW YORK — Showgoers probably came away from most of the exhibit booths here last week with a…
McDonald's Tries Loyalty Program in Hawaii
The more Big Macs customers eat in Hawaii, the more points they earn toward free McDonald's food as…
International Postal Bill in Question
The first hearing on Sen. Thad Cochran's bill S.2082, the International Postal Services Act of 1998, was held…