Network Music Inks Deal to Market BMG Quick Hits
Network Music, San Diego, will market and sell BMG Special Products Quick Hits titles to corporate clients for…
Who's Mailing What Gets New Name, Look
The newsletter Who's Mailing What will re-launch in June as Inside Direct Mail and premiere at Direct Marketing…
CBS Readies DRTV Offer for 50th Anniversary Videos
As part of an event marketing strategy surrounding “CBS: The First 50 Years” retrospective that airs tonight, the…
New Fingerhut President Looks to Net, Acquisitions for Growth
From acquisitions to electronic and global growth, a host of initiatives awaits new Fingerhut Companies president William J.…
Columbia House Seeks to Corral DVD Market
Columbia House set its sights on becoming a key player in the DVD industry this month by debuting…
'Reformed' Spam King Joins Nemesis
Having publicly renounced his role in helping flood the Internet with millions of unsolicited commercial e-mail messages, spam…
ALC Set to Unveil Full-Motion Technology
ALC Interactive, the online arm of American List Counsel Inc., plans to unveil technology that will allow online…
Investment Firm to Merge DIMAC, AmeriComm
News Corp., New York, which had been shopping its subsidiary DIMAC Marketing Corp. since December, finally found a…
Sachs Group, Astro Sachs
Sachs Group, Evanston, IL, an information provider for the healthcare industry, last week announced its Astro Sachs service…
Harte-Hanks, Relationship Builder
Database marketing requirements supporter Harte-Hanks Data Technologies, Billerica, MA, last month released its Relationship Builder database construction and…