Alexander Neely
355 posts
Bing Launches Election Insights, Provides Marketing Intelligence
Bing has officially announced the launch of Campaign Landscape, an election tab that provides insights into the content…
Report Shows Trump, Clinton Don’t Engender Brand Loyalty
A report by The Reputation Institute, which gauges how consumers view companies, politicians and even countries, presented a…
Direct Mail Key to Trump Fundraising Efforts
Donald Trump has spent heavily on direct-mail marketing campaigns, in an attempt to garner small donations supporting the…
Finding The Muse in Email Marketing
Recent statistics have often led brands to believe that social media is the best place to reach a…
Retail Brands Use Augmented Reality to Reinvent Customer Experience
The promise of augmented reality opens up new opportunities for retailers Retail brands are increasingly turning to augmented…
Trump Campaign Launches ‘Exclusive’ Black Card
The Donald Trump presidential campaign is offering “Limited Edition Black Card.” The offer gives supporters the opportunity to…
Google, Amazon Set to Open New Brick-And-Mortar Stores
Amazon and Google have some new addresses. Amazon will open convenience stores that sell milk, produce, and other…
The North Face Embarks on a New Journey
The North Face, approaching its 50th year, takes stock of a changing retail landscape. North Face is 18th…
Clinton Campaign Launches Text Bot That Sends Trump Quotes
Hillary Clinton’s campaign has doubled down on using Donald Trump’s own words as a marketing and engagement strategy.…
Three Takeaways: How MailChimp Provides a Blueprint for Startups
MailChimp changed the face of the email marketing service and now, it appears, it has changed the face…