Adidas Partners with Digital Agency to Tone Brand
The second biggest sportswear manufacturer in the world has a new game plan. Adidas has partnered with a…
Snapchat Stories: The New Hotbed for Advertisers
The Snapchat story is about to get a bit longer. The social media platform, according to AdWeek, will…
Zippy Shell Franchise Boxes Up Its Old Marketing Strategy
A recognizable company does not automatically correlate to the success of a franchise. While the brand name…
P&G Shakes Up Targeted Facebook Approach, Sparks Marketing Stir
Procter & Gamble announced yesterday the company has decided to scale back on their targeted Facebook advertisements, citing…
‘Smart’ Contact Lenses Will Cloud Vision
Let the ‘smart’ contact lens creation race begin! Google, Samsung, Sony, Ocumetrics Bionic Lens and even the big…