Google Gives Marketers VR Building Blocks
Google wants you to experience and build up VR. To that end, it has not only introduced a…
YouTube Heats Up VR Market
On June 22, the New York Times reported that, with the exception of the gaming industry, VR has…
B2B: Targeting Companies and Contacts
When it comes to B2B marketing, whom do you target? Do you go after the company or a…
Cards, Buttons, and Bots (Tweet, Tweet!)
Marketers have recognized the great potential for spreading their messages through shared content on social media. Now Twitter…
Location-Based Social Marketing
For extreme introverts the great thing about social media is that you never have to see your connections…
A Marketer’s Best Friend
“What’s in a name?” Possibly quite a lot when it comes to personalized marketing. Several months back I…
An AI Approach to Omnichannel
Marketers have access to more data on their customers than ever before. The challenge is getting rapid insights…
AI Makes Visual Intelligence Possible
“The camera is already starting to replace the keyboard,” asserts Netra CEO, Richard Lee. The content that will…
Mother’s Day: Price Tags and Hashtags
Motherhood may be priceless, but there actually is a price tag associated with Mother’s Day. Given that the…
Google Chrome to Ride Shotgun on Unacceptable Ads
How offensive or annoying is that? That’s a real question for those in the business of assessing what…