Cara Wood
241 posts
Good economic news for catalogers?
While the US consumer watches gas prices rise, there may be a positive spin for the cataloger and…
Vespa gets smart sweepstakes
Italian scooter brand Vespa, property of Piaggio Group Americas, is speeding along on a multichannel, co-promotional campaign that…
Talbots says Q1 losses are part of ongoing transition
The Talbots Inc. today announced a year-over-year net income loss of $3.6 million for the first quarter. During…
HitTail aims to ease long-tail CPC bidding
After finding that many of its clients were using its automated long-tail keyword suggestions for their paid search…
B-to-b marketer woes
DMNews was recently given a peek at the the results of an anonymous survey on b-to-b business conditions…
UMarketing buys Tenthirty
Multichannel marketing services provider UMarketing has purchased Chicago-based creative agency Tenthirty. The shop brings with it four financial…
Netflix releases its first direct-from-TV device
Online Movie rental provider Netflix has taken another step in the move to replace DVDs by mail with…
AOL continues to invest in social media
Often coming in fourth among US search engines, AOL is bolstering its content advertising channels, particularly around social…
Traditional DM going digital
This week saw two announcements from traditional marketing companies offering online expertise as well. Lighthouse List formed a…
World Avenue settles TX charges
Online marketer World Avenue USA settled charges with Texas Attorney General Greg Abbott today over the use of…