Cara Wood
241 posts
USPS to promote ‘Today’s mail’
After discovering that its Web-based services, such as shipping, stamp purchases, change of address requests and mail holding…
Mal Dunn repurchased by Steve Dunn
Winning a bidding war against database giant infoUSA, Stephen T. Dunn, president/CEO of Mal Dunn, has secured the…
Motricity expands its NA foothold with $135 million buy
Motricity, a provider of mobile content services, has signed an agreement to acquire the mobile services business unit…
USPS proposes addressing standards for FSS
The US Postal Service proposed two rules yesterday that would require stricter addressing for mail sent with automation,…
UPS expands fleet with 306 alternative fuel vehicles
UPS has asserted its commitment to environmentalism by ordering 167 compressed natural gas (CNG) delivery trucks and 139…
PRC: NSA could cost $45m
The Postal Regulatory Commission (PRC) has warned that the US Postal Service could lose between $25 million and…
Aspen Marketing latest buy improves its auto services
Aspen Marketing Services has purchased the operating assets of Newgen Results Corporation (Newgen), a nationwide provider of integrated,…
The unlikely insert can return great results
Insert mediaáhas always been about leveraging a pre-existing, engaged audience for a targeted message. Aside from the blow-in,…
WAA’s Burby says new words will lead to better Web action
Jason Burby, the co-chair of the Web Analytics Association Standards Committee, spoke to DM News managing editor Cara…
SPF checks are a growing part of deliverability authentication
A study released today revealed that marketers should begin attending to Sender Policy Framework (SPF) authentication to improve…