Chantal Todé
638 posts
FTC reaches settlement with Life Is Good
The Federal Trade Commission recently approved a final consent order settling charges online clothing retailer Life Is Good…
Home Depot names CMO
The Home Depot has named former Coca-Cola marketing executive Frank Bifulco to the position of SVP and CMO. Bifulco has…
WPP ups commitment to Chinese market with stake in HDT Technologies
Strengthening both its position in China and in the digital arena, WPP Group‘s digital investment arm WPP Digital…
Sears latest retailer to lose bank funding
Sears Holdings Corp. has joined the list of retailers receiving bad news from the financial community. In a…
HP, Omnicom to develop digital print supply chain for marketers
HP and Omnicom Group Inc. have formed a strategic relationship to develop a digital print supply chain expected…
Menopause gets a makeover
The marketing strategy for 10-year-old menopause supplement Estroven is getting a midlife makeover. The new $20 million campaign…
Print & production potential
Office supply superstores are fast becoming big players in the printing business. Chantal Todé reports on this trend. …
RedEnvelope files Chapter 11, finds buyer
In a filing with the Securities and Exchange Commission today, RedEnvelope reported that it filed for Chapter 11…
Lord and Taylor names CMO
Roger Adams, previously the CMO at The Home Depot, has been named to the newly created position of…
Harte-Hanks realignment leads to layoffs, site closure
Direct marketing agency Harte-Hanks Inc. has released just under 1% of its 7,100 employees and will close an…