Mars Direct signs imc2 as AOR
Signaling the growing importance of digital marketing for consumer products companies, Mars Direct Inc. has named digital marketing…
EToys to merchandise, fulfill Circuit City’s online toy business
Circuit City has signed a deal with The Parent Company for the latter to merchandise and fulfill select…
Talbots renegotiates payment terms with vendors after losing bank funding
The Talbots Inc. is the latest multichannel merchant to become a victim of the financial industry’s growing wariness…
Economic uncertainty sets tone for DM employment
Employment indicators for the direct marketing industry continued to weaken in the first quarter of 2008 as a…
Banks not bailing out retailers
Some banks are displaying a lack of confidence in catalog and multichannel retail operations. Several multichannel merchants have…
Sharper Image chairman resigns, may buy company
Jerry W. Levin, chairman of the board at Sharper Image Corp., has informed the company that he is…
BabyUniverse launches catalog, updates Web site
Online baby products retailer BabyUniverse delivered its first-ever catalog to expectant moms on April 1. The launch coincided…
Roska Direct acquires Mueller & Wister
In a move intended to bolster its interactive offerings, direct marketing agency Roska Direct Advertising has acquired Mueller…
Celebrate Express exploring possible sale
Online and catalog party products merchant Celebrate Express Inc. has been approached by third parties expressing a possible…
Red Envelope fate may be sealed
Red Envelope Inc. appears to be the latest multichannel retail casualty of 2008. In a filing with the…