Samsung names Merkle e-mail marketing agency
In a move intended to provide a more consistent online contact strategy with customers, Samsung has selected Merkle…
Macy’s to launch environmental campaign
Macy’s will launch a weeklong multichannel campaign next month that includes an environmental theme and charity shopping days.…
Borders to explore strategic alternatives, Web site launch on schedule
Borders Group Inc. has said it will explore strategic alternatives, including a possible sale of certain divisions or…
With one suitor in play, Lillian Vernon plans auction
Less than a month after it filed for bankruptcy protection and said it was considering a possible sale…
Cellular South goes interactive
Cellular South is overhauling its Ridgeland, MS, bricks-and-mortar store with an emphasis on digital. This is the latest…
Continental lands safely in digital world
Continental’s long-running Work Hard Fly Right campaign is being refreshed this year with a stronger digital element than…
In lean times, Williams-Sonoma puts on thinking cap
At the New England Mail Order Association’s spring conference this week, there was much talk about the tough…
HP ups commitment to graphic arts
In what HP is calling its most extensive push into the graphic arts arena to date, the company…
Coldwater Creek reduces advertising, circulation
Facing declining sales and a net loss for the year, Coldwater Creek Inc. said it will reduce its…
Neiman Marcus, HSBC face off over credit card business
One of the retail community’s shining examples of customer service – Neiman Marcus – is facing the possibility…