Right Media partners with LucidMedia for contextual ads on exchange
Yahoo’s ad network Right Media has entered into a partnership with contextual advertising firm LucidMedia to run contextual…
Few, proud and social
For the US Marine Corps, social networking is nothing new. The few and the proud have a long…
Papa John’s offers mobile Web-only ordering platform
Pizza chainPapa John’s will debut an ordering system allowing customers to complete the entire online ordering process —…
NBC uses e-mail to attract Olympic fans
NBC Universal is hoping e-mail alerts for its NBCOlympics.com site will help engage fans during the Summer Games…
Red Roof Inn goes a bit country
RedRoof Inn is launching a fully integrated campaign and sweepstakes, encouraging consumers to take summer road trips despite…
Mobile traffic alerts reach the motor city
The Michigan Department of Transportation and Detroit television station MyFox2 have teamed up with mobile services firm 3rd…
Indianapolis Symphony Orchestra looks to expand into mobile marketing
In an effort to reach younger patrons, the Indianapolis Symphony Orchestra (ISO) and its e-mail marketing partner ExactTarget…
Inbox Insider: Spammers use legitimate servers to sneak into inboxes
No one can say that spammers aren’t innovative. Every week, they seem to come out with a new…
Scrabulous on Facebook RIP
The developers of the popular online game Scrabulous have pulled the game from Facebook, after receiving legal threats…
Clear Channel and Katz Media debut online radio network
Clear Channel Radio and Katz Media Group have created a new online radio network called the Katz Online…