Responsys partners with Bazaarvoice
E-mail marketing firm Responsys has joined social marketing services firm Bazaarvoice’s Radius program. As a member of this…
Isobar acquires Brazilian agency
Digital network Isobar has acquired communications agency Age, headquartered in Sao Paulo, Brazil. Isobar, a part of Aegis…
CDD pushes FTC on privacy in mobile
The Center for Digital Democracy and the US Public Interest Research Group are taking on the Federal Trade…
Pope goes mobile
The leader of the Catholic Church is using mobile marketing to connect with a younger audience. At World…
Comcast and Return Path to offer e-mail feedback loops
Comcast has teamed up with Return Path to offer a new complaint feedback loop for e-mail senders. Now,…
Phishing grows as NDR spam tapers off
Phishing spam is on the rise, according to Symantec. According to Symantec’s report State of Spam May 2008,…
Message Labs detects Olympics spam
E-mail service provider Message Labs has reported an outbreak in Olympic-related spam. Thirteen separate Olympic-themed attacks have been…
Lyris report finds opt-in e-mail getting junked
Nearly one out of every five opt-in e-mails sent to US-based ISPs lands in the junk folder, with…
Digital issues are aired at Ad:tech San Francisco
As digital media continues to grow, integration with other media channels is key, especially since digital means measurement…
Airline loyalty meets some turbulence
Those traveling on any major airline in the past month have done so with trepidation. American Airlines recently…