Consumers take control of the inbox: Merkle report
Consumers are seizing control of their e-mail experience, according to a new report by Merkle that found 88%…
ad:tech gets mobile
People have been talking about mobile for the past few years, but it seems like there has been…
Ad networks plus e-mail equals fiesta
If you launch an ad network, throw a party at ad:tech and people will notice. Both Datran Media…
And the ad:tech award goes to…
The ad:tech awards this year came with a fun party at Mezzanine. The food and drinks were flowing…
Kodak says cheese at ad:tech San Francisco
Jeffrey W. Hayzlett, the Chief Development Officer and Corporate VP at the Eastman Kodak Company asks two questions…
Prospectiv debuts e-mail database tool for parents
Sixty-one percent of parents use the Internet when researching products for their children, according to a new study…
Lyris and ExactTarget introduce new e-mail tools at Ad:tech SF
Ad:tech San Francisco is the stage for e-mail marketers to bring out new tools for the e-mail marketing…
Fox’s Searchlight shines on new Boost Mobile ads
Film production company Fox Searchlight Pictures is calling consumers to the movies with a new partnership with mobile…
Radisson Hotels pushes consumer-shaped stays
Radisson Hotels & Resorts, a Carlson Hotels Worldwide brand, has debuted a new North American marketing campaign in…
Mobile rising
Playboy has given new meaning to getting someone’s phone number. The iconically risqué brand, famous for its bunnies,…