MailChimp debuts e-mail ‘Experts List’
E-mail marketing services firm MailChimp has introduced a service called Experts List that aims to help e-mail marketers find…
Chuck Norris increases Mike Huckabee’s blog traffic: Zeta Interactive
Internet posts on Mike Huckabee spiked 66% during the week that Chuck Norris partnered with the former governor…
Match.com integrates with Facebook
Online dating site Match.com has introduced a new dating application for Facebook called the Little Black Book in…
Lyris broadens sales force in major markets
E-mail marketing services firm Lyris Inc. is expanding its field sales team throughout the US, including urban markets…
BlueSky acquires Blogarithm
E-mail marketing services firm Blue Sky Factory, has acquired Blogarithm, a firm that offers an online service connecting…
Return fraud might cost retailers $3.7B
As retailers are busy preparing for increased holiday sales, they are also braced for higher returns. Fraudulent returns…
Online marketers mull ‘do-not-track’
Like the Do Not Call (DNC) list and proposed do-not-mail bills, a new opt-out proposal to the FTC…
Web advertising revenue reaches $1.1B, record high
Internet advertising revenues exceeded $5.2 billion for the third quarter of 2007, representing a 25.3% increase and $1.1…
Writer’s strike could affect media buying
Media buyers are predicting that The Writers Guild of America strike in Hollywood will send more ad dollars…
Next from Microsoft: social media tools
Microsoft Corp. launched the next generation of Windows Live last week at ad:Tech New York. The new platform…