Meow Mix delivers with games
DelMonte’s Meow Mix brand cat food has debuted a new interactive campaign to go along with its “Think…
Social marketing helps The Limited push new site
The Limited is promoting its recently launched e-commerce store with a new viral marketing contest. The contest, which…
Enfatico advocate and Dell VP Jones departs
Casey Jones, the VP of global marketing at Dell who spearheaded the effort to create its own in-house…
Associated Press, Virgin Mobile debut new mobile Web sites
The Associated Press has teamed up with Virgin Mobile USA to create two new teen-inspired mobile Web sites.…
Inbox Insider: Unemployed spam?
Yesterday I received an e-mail from a person looking for a job. I didn’t open this unsolicited e-mail…
Tough times for Starbucks
The problems continue at Starbucks. After losing its ad agency Wieden & Kennedy last month, the coffee maker’s…
Restaurant.com partners with ExactTarget
Restaurant.com, a site that sells discounted restaurant gift certificates, has teamed up with ESP ExactTarget to run its…
T-Mobile makes a billion-impression buy on Platform-A
T-Mobile USA has partnered with AOL’s Platform-A to create a new Web advertising campaign promoting the new Google Android…
New media hot Ad:tech topic
Last week advertisers and technology experts alike descended on New York to talk about the latest and greatest…
New ad network on mobile traffic feeds
Mobile services firm 3rd Dimension Inc. has debuted a new national mobile advertising network with NBC. The mobile…