Marketing Cloud Company, Honorable Mention: Salesforce Marketing Cloud
Salesforce extends the power of its world-leading CRM across the full customer lifecycle, from initial interest, through sales,…
AdTech/Programmatic Company, Winner: Conversant
By automating development of entire digital ad campaigns, Conversant’s Grasshopper helps creative and brand teams increase efficiency and…
Tech Campaign, Honorable Mention: Yodle and Wilde Agency
To prove that direct mail was still viable to the online marketing company Yondle, Wilde Agency took a…
Content Marketing Company, Winner: Percolate
Percolate is an exceptional tool for streamlining and managing the creation of marketing assets. Many big global brands,…
Email Marketing Company, Winner: Salesforce
Users of Salesforce Marketing Cloud’s Email Studio give it high marks for saving time and money while delivering…
Best Marketing Tech Company of the Year, Winner: Allocadia
The best-in-show award goes to a relative newcomer, a cloud software company based out of Vancouver, Canada. Allocadia’s…
Mobile Company, Winner: Swirl Networks
Swirl’s Mobile Presence Marketing platform gives retail clients unprecedented ability to link in-store and digital data and in…
Analytics Company, Honorable Mention: Adobe
Adobe Analytics is the data backbone of Adobe Marketing Cloud, measuring trillions of digital interactions each year. More…
Nonprofit/Cause-related Campaign, Winner: Aerie by American Eagle Outfitters
As part of its ongoing commitment to driving body positive messaging to young women, Aerie partners with the…
Entertainment Campaign, Winner: Samsung Electronics America and PMK*BNC
The centerpiece of this campaign was groundbreaking virtual reality (VR) content that lets viewers experience a Suicide Squad…