Financial Services Campaign, Winner: Western Union
Focused on selfless good deeds, the #ChainOfBetters integrated brand engagement campaign has become the best performing campaign in…
B2B Campaign, Winner: Dell
Dell took a highly customer-centric approach to this online lead gen campaign for its enterprise technology products. Results…
Nonprofit/Cause-related Campaign, Winner: Aerie by American Eagle Outfitters
As part of its ongoing commitment to driving body positive messaging to young women, Aerie partners with the…
Retail Campaign, Winner: Harley-Davidson NYC and Adgorithms
Harley-Davidson’s New York City franchise needed to better understand its customers, identify them with laser precision, and convert…
Entertainment Campaign, Winner: Samsung Electronics America and PMK*BNC
The centerpiece of this campaign was groundbreaking virtual reality (VR) content that lets viewers experience a Suicide Squad…
Welcome to Career Week
This is Career Week at DMN, which means — of course — a career in marketing. But what does that…
Join DMN and Teleflora at eTail West
The DMN live experience comes to eTail West this month as our editorial director, Keith O’Brien, hosts a…
Spotlight On: Uber’s Reputation Management
Whether or not it was Keith O’Brien’s recent blog which proved the tipping point (okay, maybe not), Elyse…
Announcing the 2017 Marketing Hall of Femme Honorees
DMN is pleased to announce its 2017 Marketing Hall of Femme honorees. These chief marketers, who hail from a…
Survey: Election of President Trump Will Not Affect Comms Budgets
Editor’s Note: We collaborated with our colleagues at PRWeek and other Haymarket Media brands on this survey. Our…