Mailers lax on IMB compliance
Despite efforts by the US Postal Service as well as some direct mail service companies such as Pitney…
British Airways partners with LinkShare for affiliate program
While potential partnerships with American Airlines and Continental Airlines are still reportedly under discussion for the airline, British…
24/7 partners with Mindset for psychographic targeting
In order to help brands target people with the “right psychographics,” 24/7 Real Media, a digital marketing company,…
USPS seeks comment on proposed rules for Intelligent Mail barcode
The US Postal Service is seeking public comment on proposed rules related to the use of Intelligent Mail…
Yahoo CEO Jerry Yang’s $1 salary in 2007
Yahoo CEO Jerry Yang received a base salary of just $1 during 2007, according to an April 29…
Publicis Groupe releases Q1 revenue results
Publicis Groupe has reported year-over-year organic revenue growth of 5.4% for the first quarter of 2008. “Our margins…
Fay appointed CEO, Aegis Media North America
Aegis Media has announced the appointment of Sarah Fay as CEO of Aegis Media North America. Her appointment…
A new human touch for search helps guide users
In order to help users filter through the clutter of the Internet, several new search engines have paired…
New 42 cent stamps on sale at USPS
In preparation for the May 12 pricing change, the US Postal service is now selling denominated 42-cent stamps…
Platform-A plans to cut 100 staffers
AOL’s online advertising network Platform-A plans to cut approximately 100 staff members over the next four to six…