Ellen Keohane
291 posts
Success builds from integrated search campaign
A recent effort from Lincoln Educational Services (LES) is an example of incorporating search strategy from the initial…
Suitors line up for a chance at Yahoo merge
Following Yahoo’s second rejection of Microsoft’s unsolicited takeover bid last week, media reports have been speculating on the…
PRC okays USPS’ competitive products price increase
The Postal Regulatory Commission authorized the US Postal Service’s planned price increases for its competitive products yesterday. “Based…
Yahoo to test Google’s AdSense for search service
Yahoo announced yesterday that it will engage in a two-week test of Google’s AdSense for search service. The…
USPS releases new address standards for flat-sized mail
The US Postal Service has released new address standards for flat-sized mail. These new standards are set to…
Yahoo to acquire IndexTools
Yahoo has announced its plans to acquire the assets of IndexTools, also known as Tensa Kft., a Web…
DQ launches tween site
With the goal of engaging the age 8-12, or tween, market, Dairy Queen has launched a character-driven campaign…
Yahoo rejects Microsoft again
Yahoo sent a letter to Microsoft on April 7 rejecting the company’s unsolicited takeover bid for a second…
Blended search results are most clicked
Users are more likely to click on specialized content — such as news, images and video — when…
Career recruitment companies resist economic woes
Though facing a tighter job market in some sectors, career recruitment companies say they have yet to feel…