Sorting out postal law
Q: You were sworn in as commissioner of the Postal Regulatory Commission in June. What do you foresee…
Global mobile worth the effort, pros say
The Mobile Marketing Association released a global code of conduct earlier this month, in order to address the…
American Suzuki selects Siltanen
American Suzuki Motor Corp. has selected Siltanen & Partners as the US advertising agency of record for its…
John Farrell steps down at Publicis SAMS
Publicis Groupe announced today that John Farrell has resigned as president and CEO of specialized agencies and marketing…
Microsoft reorganizes after division leader steps down
Microsoft Corp. will divide its platforms and services division (PSD) into two groups called Windows/Windows Live and online…
Yahoo reports Q2 results
Yahoo reported almost $1.8 billion in revenues — a 6% year-over-year increase — for its second quarter ending…
Starburst promotes sharing across the Web
To support the launch of its new GummiBursts candy line, Mars-owned Starburst has rolled out a new campaign…
Yahoo settles with investor Carl Icahn
To avoid a proxy fight, Yahoo will appoint activist investor Carl Icahn to its board, in addition to…
RSS marketing offers often-overlooked benefits for advertisers
Although research indicates that more Internet users are subscribing to really simple syndication (RSS) feeds, many companies still…
Search is on target
Before restructuring and partly deregulating its electricity market in 2002, Texas offered consumers limited options in choosing their…