Elyse Dupre
1040 posts
Carnival Corporation Cruises Towards IoT
Photo Source: Both images provided by Carnival Corporation & PLC Carnival Corporation & PLC sells more than just…
5 Things to Know About In-App Mobile Video Advertising
Marketers already know that video is booming. But at a recent roundtable discussion hosted by the Interactive Advertising…
Hall of Femme Honoree Leslie Dukker Doty Wins NOW’s Women of Power and Influence Award
Time Inc EVP of consumer marketing and revenue and 2015 DMN Hall of Femme honoree, Leslie Dukker Doty…
In-Store, Mobile, or Online? Where Consumers Are Shopping for Father’s Day
Father’s Day is this Sunday, and it looks like consumers are upping the ante this year in terms…
How Pampered Chef Maintains Brand Consistency
Photo source: Pampered Chef Maintaining a consistent brand message isn’t always easy — especially when marketers aren’t the…
Will Businesses Be Strictly Online in the Next 10 Years?
Sixty-six percent of small business owners say it’s “likely” or “extremely likely” that they’ll be conducting their business…
5 AI Myths Busted
AI has received a lot of hype in the marketing community — and for good reason, too. As…
Q&A with Staples’ New CMO, Michelle Bottomley
Starting a new job is never easy, but Michelle Bottomley is taking on the challenges and opportunities that…
Advertisers See Decreases in Employment While Those in Data See Upticks
Advertisers may need to start polishing up their resumes. According to seasonally adjusted data released by the Bureau…
Testing Is Part of L’Occitane’s Regimen
Photo source: L’Occitane With about 3,000 stores around the world and more than 60 international websites, L’Occitane en Provence…