News Byte: Facebook Announces Q4 and Full-Year Results
Facebook “likes” 2013’s full-year results. The 10-year-old social network issued a release yesterday announcing a 55% increase in…
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Turner Sports Uses Big Data to “Future Proof” its Media
Consumers have redefined the TV viewing experience. Sixty-one percent of all cable subscribers used video on-demand last year,…
Google Sells Motorola to Lenovo for $2.91B
Google announced its agreement to sell Motorola Mobility to Lenovo for $2.91 billion in a blog post today.…
Oikos Uses 1990s Flavor to Capture 2014 Customers
I’ve only been alive for two full decades. But I have to say, I strongly prefer the first.…
Revamp Your Email Marketing
The first step to overcoming an addiction is admitting the problem. Ryan Phelan, VP of global strategic services…
Six Oldie, but Goodie Email Rules
There’s plenty of email jargon in the marketing industry today, and these buzzwords can make the simplest concepts…
Infographic: SMBs Play an Essential Role in the Big Brand Game
When it comes to small and medium-size business (SMB) customers, brands aren’t playing around. According to the “Business…
We Need More Cowbell, Not More Email
You know that classic Saturday Night Live “Cowbell” sketch? The one where Christopher Walken plays a music producer…
Kahlúa Gets in the Multichannel Spirit
When it comes to the point of purchase, CPG brands can feel like they’re in a long-distance relationship…
Infographic: Marketers’ Growing “App”etite
Marketers are enthusiastically dishing out mobile apps. And customers aren’t the only ones consuming these apps; employees are…