LoyalTea works on me
As a woman in my mid-20s, I’m a member of a ton of loyalty programs. Airlines, restaurants, grocery…
Sears personalizes with hyper-local e-commerce sites
Sears Holdings Corp. launched hyper-local shopping sites for all of their U.S. locations May 7, an initiative that’s…
Facebook valued at $95 billion
Facebook’s fifth amendment to its IPO filing on May 3 revealed the company would be selling 180 million…
Experian CheetahMail announces agreement with Movable Ink
Experian CheetahMail announced May 3 that it has entered into a preferred agreement with Movable Ink, an email…
Report: Mobile commerce accounts for 13.3% of all online sales
IBM today announced the results of its Q1 2012 online mobile and buying trends study. The results showed…
To Yelp or not to Yelp?
Yelp is viewed as a valuable resource to many consumers. It’s a way to find places customers didn’t…
Ritz-Carlton Hotel Company launches mobile app
The Ritz-Carlton Hotel Company launched a mobile app May 1 that incorporates QR codes and location-based services (LBS),…
B-to-g marketers leverage social media to build relationships with federal employees
As employees of the federal government increasingly tap into social networking sites for work, business-to-government marketers are wisely…
Marketers streamline cross-channel customer experience
With the increase of customer touchpoints, brands are seeking to implement seamless cross-channel marketing strategies. On April 9,…
Social media channels draw potential customers
Client: Blue Coat Systems Agency: Strategic Communications Group Campaign Name: Federal Blueprint One of the core issues with…