Businessweek: Look for Postal Service bailout next year
Government bailouts have proven unpopular with the general public. However, Bloomberg Businessweek is warning that the US Postal…
Yahoo revamps local deals site
The question is more who doesn’t have a local deals service at this point? Yahoo launched its own Yahoo…
Barnes & Noble’s e-book investments make company attractive to Borders: reports
Google made the biggest bookselling news of the week when it launched its online bookstore on Monday. However,…
A new face at Direct Marketing News
Looking to chat with a reporter about that hot e-commerce or CRM topic? You’re in luck. We’re pleased…
Marketers hope new legislators tackle USPS
American voters sent a clear message about government spending last month when they voted in a new House…
Queensboro Shirt Co. finds digital a good fit
Company: The Queensboro Shirt Co. Team size: Six What’s new: Marketing two new interactive direct sales channels The…
Case Study: Habitat tests new mailers
Client: Habitat for Humanity Agency: THD, Doner Direct Objective: To reengage consumers at the organization’s busiest time of…
Direct mail continues to deliver top rewards in nonprofit industry
Nonprofit marketers continue to rely on their long-standing marketing strategies, direct mail in particular, even as they move to…
US Postal Service files appeal of ‘exigent’ rate increase decision
The US Postal Service filed a brief with a federal court on November 23, appealing the Postal Regulatory…
Privacy groups want online medical marketing regulated
A coalition of privacy advocate groups are calling on the Federal Trade Commission to examine and regulate online…