USPS streamlines management
Company: US Postal Service Team size: 37 What’s new: Streamlined team takes on tough financial times Shortly after…
Kolb to replace Landsberg in MRM top spot
MRM Worldwide global president and COO Bill Kolb will succeed Marc Landsberg as CEO of the direct and…
Postal Service to review 3,600 post offices in consolidation
The US Postal Service said July 26 that it is studying the consolidation of as many as 3,700…
Winning votes with interactive TV
It’s a given that marketers – including politicians in election years – target precise messages to specific groups…
Marketers should plan Google+ strategy earlier rather than later
Marketers want to know how they can use Google+, the technology giant’s latest stab at a social network.…
Agencies educate clients on privacy
As the online consumer privacy debate takes shape on Capitol Hill, direct marketing agencies are educating their clients…
Car maintenance ?company takes ?DRTV into high gear
Company: CarMD.com Corp. ?Team size?: 15? What’s new?: Greater emphasis on DRTV? Automobile maintenance company CarMD.com Corp. has…
Issa unveils comprehensive postal reform bill
US Rep. Darrell Issa (R-Calif.) introduced a sweeping postal reform bill June 23 that would create new oversight…
E-book sales dash past traditional books at Barnes & Noble
Barnes & Noble‘s e-book sales have raced ahead of traditional book sales, and maybe the company’s business plan,…
Postal Service suspends benefits payments to save $800M in FY 2011
The US Postal Service said June 22 that it will suspend its benefits contributions to the Federal Employees…