Gal Borenstein
18 posts
How to deal with the anti-digital “monkeys” in the boardroom
Embracing digital change is hard. It involves marketing automation, but to make it work, you need the buy-in…
How to score leads without “waterboarding” your business developers
It sounds obvious: digital marketing is all about keeping score and scoring big with measurable results and metrics…
Infographic: The top 10 digital marketing strategies for 2014
As this year comes to its close, we’ve come up with a list of ten actionable digital marketing…
10 overused digital marketing buzzwords that need to die in 2014
Let’s face it: No one wants to be that person – the one who uses a tired cliché…
Sex sells! How brands are using dirty domain names to their advantage
We all know that choosing the right domain name in the digital age comes with consequences. Your domain…
Seven sure-fire ways to build instant trust for your digital brand
Successful billionaire, Warren Buffett, once said: “It takes 20 year to build a reputation and five minutes to…
Forecast for SaaS clients: It’s cloudy, with a chance of meatballs
As the ‘customer experience’ proliferates beyond a single silo into ‘anytime, anywhere and everywhere’ landscape, the fast and…
Don’t be shy, be a spy! How to best use customer analytics
What if your marketing organization had NSA-level surveillance and reconnaissance skills to gather real-time marketing intelligence that could…