Draftfcb Chicago to cut staff after losing SC Johnson
Less than a month after losing the key SC Johnson & Son global advertising account to BBDO and…
‘Reader’s Digest’ kicks off Facebook sweepstakes
The Reader’s Digest Association has launched a Facebook sweepstakes and campaign to expand its digital interaction with consumers.…
Wal-Mart shakes up e-commerce operations then blames economy for poor US sales
Wal-Mart Stores reported $108.6 billion in net sales for the second quarter of fiscal year 2012, an increase…
Barclaycard US launches loyalty shopping program
Barclaycard US, the payments business of financial services company Barclays, has launched a shopping platform for more than…
Wal-Mart US e-commerce chief resigns
Steve Nave, SVP and GM of Walmart.com US, has resigned. The retailer will replace him with former SVP…
July retail sales pick up speed
US retail and food services sales increased 0.5% in July to $392.4 billion compared with June, and grew…
Clearasil adds sweepstakes to ‘Rock Your Skin’ campaign
Beauty products company Clearasil has launched a Facebook sweepstakes as part of its global “Rock Your Skin” advertising…
LG launches social media contest to promote refrigerator
LG Electronics USA has launched a Facebook contest to promote the release of its “super capacity, French-door refrigerator.”…
WhitePages to use Infogroup data for local directory
WhitePages will use Infogroup‘s consumer point-of-interest data for approximately 15 million businesses in its search-based business directory, the…
SolutionSet, MediaWhiz merge into full-service agency
Integrated agency SolutionSet and online performance marketing firm MediaWhiz have combined to form the SolutionSet MediaWhiz Partnership. SolutionSet…