Kayla Matthews
54 posts
Here’s Why Facebook Banned Cryptocurrency Ads
Facebook recently banned ads linked to certain financial practices and services, such as initial coin offerings and cryptocurrencies.…
4 AdTech Trends to Adopt in 2018
Advertising has seen a massive shift in recent years. By making the transition from print- and analog-based mediums,…
6 Examples Of Retailers That Went High-Tech
Today’s forward-thinking retailers know they must continually integrate new technologies into their sales strategies to attract customers and…
How Retailers Are Using AR in Marketing
Customers are already embracing the technology, with 61 percent of shoppers preferring to shop at stores with AR…
Here’s Why Marketers Are Adding YouTube to Their Marketing Plans This Year
As marketers look ahead to the coming months, they often evaluate the things that worked well last year…
How to Use Your CMS for Marketing Automation
Like many people, you might not have considered using your CMS to automate marketing duties. However, if you’re…
4 Tips for Success in the Age of Real-Time Retail
The Internet of Things, or IoT, enables retailers to stand out by providing real-time offers, inventory insight, and…
Here’s How Foodservice Companies Are Using Home Delivery Options to Better Market Themselves
In-home delivery grocery options are on the rise. Services like AmazonFresh, Instacart and Peapod are delivering an abundance…
5 Tech Changes That Can Improve Your Business In 2018
Changes in technology can prompt your business to improve its processes and output. A company that finds itself…
3 Tips to Help Any Retailer Master the Pop-Up Shop Trend
Pop-up shops are already part of the public and consumer lexicon. As property owners began losing their renters…