Marketers brace for paper cost increase
Direct marketers and catalogers are preparing to face paper cost increases this fall, while also planning for a…
MediaCom names Lim first direct response chief
Media agency MediaCom has named Jason Lim to the newly created position of managing partner and director of…
G2 USA taps Hull as executive creative director for interactive
G2 USA, a brand activation agency, named Brian Hull executive creative director of its interactive marketing practice as…
How to win a Caples
Caples Entries Open Entries are now open for the John Caples International Awards Click HERE to download your…
Firing joins SolutionSet as chief of strategy
Bill Firing has joined SolutionSet, a multichannel marketing services company, in the newly created position of chief strategy…
Boardwalk Empire extends to direct marketing
HBO’s highly-publicized miniseries “Boardwalk Empire” is set to premier September 19th. Even a Martin Scorsese-produced event about prohibition-era…
Lunch with Larry Kimmel
The DMA was nice enough to invite the DMNews team to their midtown office for lunch today to…
Time to follow in Meredith, Hearst’s footsteps?
Ann Moore, Time Inc.’s CEO since 2002, has stepped down from her role and will be replaced by…
Interactive OOH?
I had lunch with Frank O’Brien, founder of two-year old agency Conversation, yesterday and we got talking about…
Meredith fiscal Q4 2010 revenue gain, full-year decrease
Media and marketing company Meredith Corp. reported $365 million in fiscal fourth-quarter revenues, a 5.6% year-over-year increase. Total…