Kevin McKeefery
317 posts
Omniture founder steps down at Adobe
Josh James, founder of analytics company Omniture, will resign as SVP of the Omniture Business Unit at Adobe…
Meyers named managing director for Publicis Modem West
Publicis named Drew Meyers managing director of Publicis Modem West, effective August 2. Based in San Francisco, he…
Caples enters 33rd year with four new categories
Caples Entries Open Entries are now open for the John Caples International Awards Click HERE to download your…
Banks pushing eBills
Despite online banking being the only way to handle personal finances for many, only 70% of internet users…
Tailor holiday messaging according to calendar: Epsilon
Consumer purchase behavior around the holidays peaks at different times for online versus in-store shopping, and marketers need to adjust…
Shop.org executive Silverman resigns to found startup
Scott Silverman, executive director at Shop.org, is leaving his post August 13 to co-found an e-commerce startup. Shop.org…
OMG and Google partner for display
Omnicom Media Group has partnered with Google to buy display ads for clients through the search giant’s ad…
Sassy selects Crossbow as direct/social AOR
Sassy Inc., makers of infant toys and other products, has named Crossbow Group its agency of record for…
Sports Authority taps Allurent for e-commerce boost
The Sports Authority has selected Allurent‘s on-demand technology to boost its e-commerce capabilities. The sports apparel brand is looking…
Pinnacle reorganizes with BBDO and KBS&P
Pinnacle Foods has transferred creative and strategy duties for its Duncan Hines dry goods brands and Birds Eye…