Kevin McKeefery
317 posts
Hernandez to rejoin Ogilvy as managing director, OgilvyOne
David Hernandez will join Ogilvy’s Chicago office as managing director of OgilvyOne and executive creative director of Ogilvy…
Chidester named first Wunderman World Health president
Wunderman named Becky Chidester, most recently the president of Wunderman NY, to the newly created position of president…
Havas Q1 revenues up 1.4% over 2009
Agency holding company Havas saw $441 million in revenue during the first quarter of 2010, a 1.4% increase…
Targetbase names Wright CEO
Targetbase named Mark Wright CEO on April 14. He will also continue to serve as president of the…
InterContinental names Ogilvy AOR for global customer marketing
InterContinental Hotels Group (IHG) named Ogilvy & Mather its agency of record for global customer marketing, working across…
Goodyear names Digitas interactive AOR
Goodyear Tire & Rubber Company named Digitas its interactive AOR, effective April 9. The agency will focus on…
Pirelli North America names Rosetta interactive AOR
Pirelli Tire North America named Rosetta its first interactive agency of record last month. Rosetta began working with Pirelli…
ACE Group names Vermeulen to SVP, direct post
Commercial insurance company The ACE Group has named Paul Vermeulen SVP for international accident and health direct marketing,…
Kraft shifts Planters from Draft to TBWA/Chiat/Day
Kraft has shifted ad duties for its Planters brand from Interpublic’s Draftfcb to Omnicom’s TBWA/Chiat/Day, a Kraft spokesperson…
Merkle, X+1 partner on segmentation tool
Customer relationship agency Merkle and online ad-targeting firm X+1 have partnered to create a Web-based customer targeting and…