Women’s Cycling, a new pub, to launch
Women’s Cycling, a new magazine focused on women’s bicycle racing and leisure riding, will launch as a subscription-only…
Colloquy: Loyalty membership up, activity not
While consumer membership in loyalty programs has grown, active participation in such programs is slack, according to Colloquy’s 2009…
Company sprouts from BA Airmiles
Airmiles, the rewards program owned by British Airways, is launching a new company devoted to managing white label…
Questex switches to integrated auditing
Business-to-business publisher Questex Media has switched auditing companies in an effort to better represent its audience across multiple…
BBDO Toronto wins Smart
BBDO Toronto has been named AOR for Mercedes-Benz Canada’s Smart brand, following a three-agency RFP. All three agencies competing…
Hearst adds coupons to online content
Hearst Magazines Digital Media has partnered with Coupons.com to add online, printable coupons to its Web sites ?…
Maximizer looks internally for new leadership
CRM provider Maximizer Software appointed Vivek Thomas as its new president late last week. Thomas, who is currently…
Marriott changes, reduces newspaper distribution
Marriott International will no longer deliver free, unrequested newspapers to all of its guest rooms. In a move…
FT teams with Philips for new health content
The Financial Times (FT) has teamed up with health and well-being company Philips to launch a new content series…
In circ: The Globe’s plan to save itself
Last week’s In Circ discussed the newest circ marketing efforts of two newspapers whose very existence has been…