Sun-Times sells subs with Cubs
The Chicago Sun-Times is using its collectible magazine on the 2008 Chicago Cubs as a premium to draw…
Glamour Gimmick
The November issue of Conde Nast’s Glamour has a new ploy to drive newsstand sales: the third dimension!…
Southwest adds to business traveler services
Southwest Airlines has added a new fast-lane perk to its Rapid Reward loyalty program, which it is also…
Euro RSCG realigns to improve list, database marketing capabilities
Euro RSCG North America has realigned its holdings, placing American Student List within its loyalty and database group,…
Washington Post Co. acquires Foreign Policy
The Washington Post Co. has purchased Foreign Policy magazine for an undisclosed sum. The bimonthly magazine has a…
Gander Mountain boosts loyalty for growing retail efforts
Following its recent launch of an e-commerce site and catalog, sporting and outdoor goods retailer Gander Mountain has…
New magazine aims to bring South Florida lifestyle nationwide
Sobefit, a healthy lifestyle magazine focusing on South Florida, will launch with a circulation of 40,000 on December…
Talking the talk, living the life
Bonnier Corp.’s Florida Travel & Life is launching a branded event series called “The Good Life” in November.…
Making minivans cool?
Honda has teamed up with Disney’s High School Musical 3 (HSM3 for those in the know) for an…
In Circulation: Catching up with Kathy Manilla, director of marketing and development, Chicago Tribune
In Circ: Catching up with Kathy Manilla, director of marketing and development, Chicago Tribune The Chicago Tribune has…