In Circulation: Words of wisdom from Jim Louderback, CEO of Revision3
At today’s kick-off keynote at the Folio: show in Chicago, speaker Jim Louderback, CEO of Internet video production…
Georgia tourism gets a CRM boost
The Georgia Department of Economic Development (GDEcD) has equipped its tourism Web site with OpenTravel CRM. OpenTravel, designed…
Mac ads: Too good?
Last night, I logged on to the New York Times home page, only to be confronted with one…
Reader’s Digest hires Altman as VP and publisher
Reader’s Digest magazine has hired Tracey Altman as its new VP and publisher, effective October 13. Jeff Wellington,…
Reed Elsevier set to acquire ChoicePoint, minus public records business
Reed Elsevier Inc. has agreed to divest some of its ChoicePoint assets in order for its $4.1 billion…
Use social media to reach teens
For marketers trying to reach teenagers, just sending a simple message out to the masses, or even to…
HSBC taps SAP to link to corporate clients
In an effort to provide a better customer experience, the HSBC Group has tapped the SAP NetWeaver platform…
Mindful Mama launches for progressive mothers
Mindful Mama, a magazine for moms focused on health and sustainability, will launch on a semiannual schedule in…
Time Inc. gets some “Local Flavor”
Time Inc.’s MyRecipes.com site is expanding its reach with a new Web video series. The series, named “Local…
MPower to support Dallas YWCA growth strategy
The YWCA of Metropolitan Dallas has tapped MPower to provide the CRM system behind its latest growth push.…