Lauren Bell
1069 posts
New ABC report highlights e-newsletters’ importance
The Audit Bureau of Circulations (ABC) highlighted the growing importance of digital content this week when it released…
USA Today to send new e-edition Monday
USA Today will launch a new e-edition and its first regular weekend product on Monday, August 3. The…
IBM to acquire SPSS in analytics push
IBM continued its aggressive push into the analytics space Tuesday with the announcement that it would acquire predictive…
Ad losses hurt AH Belo in Q2
Reflecting continuing ad sales troubles in the newspaper industry, publisher AH Belo Corp. reported a second quarter net loss…
Network Solutions starts healing process after data breach
Network Solutions, a provider of Web-related services for small and medium businesses, has started reaching out to customers…
Cloud data faces security scrutiny
A recent hack of Twitter corporate data off of the Google cloud server, combined with increasing consumer wariness,…
Web analytics diversify and deepen
In a crowded online retail market, Web analytics have become essential. But visitor counts alone aren’t cutting it…
Publications shift ad focus away from print
In a sign of the hard times faced by print businesses today, two major newspaper companies, the New…
Parenting School Years increases rate base
Parenting School Years will raise its rate base by 50,000 — to 550,000 — as of its February…
Lexus targets affluent black women
On February 4, an elite group filled Los Angeles’ Smog Shoppe to mix, mingle and watch a special…