Countrywide notifies customers of data breach with direct mail
Countrywide is notifying customers that their personal information may have been sold to a third party by a…
Bonnier splits Parenting into two different magazines
Bonnier’s Parenting magazine will split into two separate editions — Parenting Early Years and Parenting School Years —…
New online data company BlueKai strives for quality, privacy
A new online data exchange, BlueKai, has launched with a mission to respect consumer privacy while providing targeted…
WSJ.com adds to user experience
Looking to improve the user experience, The Wall Street Journal has unveiled a redesign of WSJ.com. On the new…
In Circulation: Brand building
A print publication is no longer just that. This little fact has become more apparent over the past…
One (very bad) way to get a targeted list
Big news broke today that a Countrywide Bank employee had been selling off customer records at about 2.5…
Good looks to partnerships in marketing campaign
Good magazine is launching a marketing blitz that includes a custom insert in the Sunday edition of The…
Ritz-Carlton Club launches member magazine
The Ritz-Carlton Club, the fractional ownership arm of Ritz-Carlton, has launched Elevations magazine in a move to improve…
Elle promotes Abbott to fill new brand-focused position
Zoe Abbott, integrated marketing director for Elle, was promoted to business development director, a newly created position, on…
Details teams with Banana Republic for fashion-fueled promo
Details magazine has partnered with retailer Banana Republic for a fall campaign using in-store displays, a microsite and…