Lauren Bell
1069 posts
Food Network expands borders, rate base and campaign
Food Network brand continued its multichannel outreach efforts this week, launching a Food Network Canada mobile app for…
Summer List Price Index shows e-mail faltering, others stable
Worldata’s Summer List Price Index shows that list prices, for the most part, are leveling out after alarming…
Congressional Quarterly joins Roll Call Group to form major Beltway player
Roll Call Group, a wholly owned subsidiary of The Economist Group, has acquired Congressional Quarterly (CQ) in a…
Insurer looks to Lyza for automated data integration, analytics
Baldwin Mutual Insurance Co., a property and casualty insurer based in Alabama, has started using data analytics software…
Parenting School Years ups rate base, joins newsstands
Parenting School Years will raise its rate base by 50,000 — to 550,000 — as of its February…
Heineken taps Euro RSCG as AOR
Euro RSCG will start work as the English-language AOR for Heineken on August 1. The agency will be…
Paste Web promo hopes for Harry Potter magic
Paste, a much-lauded but not-much-funded music magazine, is trying to work some magic on its Web traffic with…
New company from Forbes.com CEO will “bridge the gap” between old, new media
After stepping down from his current position later this year, Jim Spanfeller, the president and CEO of Forbes.com,…
Beauty supplier makes up custom mag
Exclusive Beauty Supplies (EBS), a distributor of beauty items for salons, is launching a custom magazine called X…
Harte-Hanks adds IT data to Demandbase platform
Demandbase, a software-as-a-service (SaaS) database marketing platform, has added Harte-Hanks’ Market Intelligence Technology Database to its offering. Harte-Hanks’…