Lauren Bell
1069 posts
Transpromo takes off
Variable data printing has helped make personalized promotional messages on transactional documents a popular, growing trend. Lauren Bell…
AARP hits the road
On June 6, AARP The Magazine will launch its seventh annual Road Show — a touring series of…
Manhattan Media spreads out
Manhattan Media has added Latin American Media Management LLC (LAMM) to its growing list of acquisitions, closely following…
Parenting rewards subscribers
Bonnier Corp.’s Parenting Group, which publishes Parenting and Babytalk, has launched a subscriber rewards program in partnership with…
H&R Block banks on mobile for customer loyalty
H&R Block is offering mobile phone banking to its Emerald Card cardholders in a move to improve customer…
This Old House asks readers to “DIY”
In a move to more deeply engage readers, This Old House magazine has created its June issue entirely…
In Circulation: More magazines go mobile
Digital magazine publisher Zinio has added 20 titles, including Readers Digest, Elle and Outside, to its iPhone and iPod…
Consorta says it’s okay to look a little green
Consorta, a healthcare group purchasing and resource management organization, has launched EverGreen magazine to tap into the growing…
Equifax, Loyalty Lab team up
Equifax Database Services and Loyalty Lab Inc. have partnered to offer expanded loyalty and database services to clients.…
American Eagle and Nishi-Nippon tap Teradata
Teradata Corp. has deployed some of its data warehousing and analytics offerings for American Eagle Outfitters and Japan’s…