Lauren Bell
1069 posts
Worldata bringing NetProspex database to market
NetProspex, a user-generated directory of business contacts, has tapped Worldata as its first-ever list management company. Effective immediately,…
Gevalia to extend engagement push with new site
Gevalia Kaffe will push forward with a lengthy branding and loyalty effort when it launches a revamped Web…
Qdoba adds mobile to loyalty efforts with rewards program
A group of 26 Qdoba stores, all owned by Aztec Partners LLC, is expanding its customer loyalty program…
Five questions for: Julian Baim, chief research officer, MRI
Industry expert Julian Baim, chief research officer of print rating service MRI describes the evolution of circulation and…
TiVo chooses RightNow for customer support revamp
DVR company TiVo Inc. has named RightNow as its new CRM services provider in an effort to improve…
Local search company V-Enable taps InfoUSA database
V-Enable, a local search company, has extended its partnership with InfoGroup in a push for growth. The company…
Qdoba adds mobile to loyalty efforts
A group of 26 Qdoba stores, all owned by Aztec Partners LLC, is expanding its customer loyalty program…
Compass Direct taps Regency for marketing international lists
Regency Direct has been named exclusive list manager for international mail order company Compass Direct. The list has…
New creative from Draftfcb
Draftfcb has unveiled some new creative work that coincides with the holiday weekend. The work, for the National…
NY Blade gets the ax
The New York Blade, a 22,000-circ gay and lesbian paper, has suspended publication. The Blade, sister title to…