Lauren Bell
1069 posts
In circulation: On to India
Last week, Condé Nast announced that it was launching GQ in India. GQ joins Condé Nast’s Vogue —…
Advocate publisher cashes out
PlanetOut Inc., publisher of The Advocate, Out, The Out Traveler and other LGBT-focused magazines, will sell its magazine…
DDW completes Newman-Stein acquisition
Data Development Worldwide (DDW) has completed its acquisition of Newman Stein, adding to its market research capabilities. DDW’s…
The Atlantic looks to Euro RSCG in re-branding
The Atlantic has tapped the New York office of Euro RSCG Worldwide as its integrated AOR, effective immediately.…
Partnerships boost circ for Global Traveler
Global Traveler has teamed with the InterContinental Hotels Group (IHG) in its latest round of circulation-boosting partnerships. The…
Circ-building the old fashioned way
It seems that a lot of publishers are looking online or into crossover partnerships to boost circ these…
RDA extends branding to grocery stores
The Reader’s Digest Association Food and Entertaining division has partnered with ShoptoCook to offer branded recipes in grocery…
Dr Pepper updates strategy with Deutsch
Dr Pepper has tapped Deutsch LA, of the Interpublic Group, as its new agency in charge of all…
Eglue launches new CIM suite
BellSoftware provider Eglue has released an updated version of its InterAct customer interaction management (CIM) Suite.InterAct Suite 7.0…
Looking to global growth, Discover snags Diners Club
In a bid to grow global acceptance of its branded credit card and payments network business, Discover Financial…