Meredith takes parenting brands to India, Greece
Meredith Corporation has signed licensing agreements with publishers in India and Greece to distribute parenting magazines in those…
Alterian offers on-premise database software
Alterian has partnered with David Shepard Associates to provide an on-premise version of the Alterian Marketing Services Platform…
Times and Tribune feel squeeze, make newsroom cuts
Tribune Co. and the New York Times Co. will implement cutbacks in their newsrooms this year. Both companies…
Pharma companies offered pre-validated CRM
Verticals onDemand has launched a Software-as-a-service (SaaS) CRM application for pharmaceutical sales teams. “I think Software-as-a-service is obviously…
Better metrics may help online ad buys
Publicis Groupe Media recently partnered with Rapt to provide its digital media agencies with supply, demand and value…
New scoring model helps target card offers
TransUnion and Edgar, Dunn & Company have released a new scoring model to help credit card marketers better…
Playboy posts Q4 loss
Playboy Enterprises Inc. posted a net loss of $1.1 million for the fourth quarter ending December 31, 2007,…
Building b-to-b brands
When InformationWeek, a b-to-b magazine for IT professionals, launched a redesign in January 2009, the print book was…
RightNow adds to customer service offerings
RightNow Technologies has added new capabilities to RightNow Retail, an on-demand CRM offering deployed by retailers including Cabela’s.…
Quality magazines still strong: DMA Circulation Day keynote
Richard Stengel, managing editor of Time magazine, said print need not indicate obsolescence in today’s digital world, during…