ABC launches integrated report
The Audit Bureau of Circulations (ABC), Scarborough Research and the Newspaper Association of America have joined to launch…
Ads-Click launches mobile ad platform
Ads-Click, a search and contextual advertising company, released a mobile advertising platform called Ads-Click Mobile this week. Ads-Click…
Google to launch mobile platform
Google Inc., in collaboration with members of the Open Handset Alliance, has developed an open mobile platform called…
Family Circle to produce nationally syndicated TV special
Meredith Publishing’s Family Circle magazine is producing a holiday TV special, set to air on national television November…
Tableau releases Tableau Server
Tableau Software has launched Tableau Server, a Web-based platform for sharing and publishing data. Tableau Server works with…
House and Garden to fold
Condé Nast’s House and Garden magazine will fold after publishing its December issue. The magazine’s Web site, houseandgarden.com…
PNC upgrades Siebel CRM
The PNC Financial Services Group Inc. has upgraded its Oracle’s Siebel CRM software to help its growing customer…
Biggest challenges in DM
Q: What’s the biggest change you’ve seen in the direct marketing industry over the past few years? A:…
CDC Software launches mapping analytics tool
CDC Software has launched an e-marketing tool called CDC MarketFirst GeoAnalytics. CDC MarketFirst GeoAnalytics allows marketers to view…
Logos taps Microsoft Dynamics CRM
Logos Bible Software has signed on Microsoft Dynamics CRM to replace its existing CRM system. Logos chose the…