Is Cheating Worth the Trouble?
What happens when you disrupt a disruptor? Or try to? Netflix came into my life during my college…
Uber, the Über-Start-Up, Is Struggling to Find Its Voice
The Silicon Valley folkore is a powerful one. Much like the California gold rush more than a century…
Data Breaches Are the New Enemy
The boss leaned forward, watching the red warning banner flash across his screen. It was a breach. Dammit! …
Millennials Aren’t Going Anywhere. Their Marketers Shouldn’t Either
Ah, yes. Those Instagram-loving, avocado-toast munching, music-festival-attending millennials. Our collective coming of age has been bemoaned, criticized, lamented,…
Business Transformation is Pulling Ahead of CX
Customers are the lifeblood of business. Companies say they want to provide customers with solutions, and many do,…
Sitecore and Bluegreen Remake Personalization in the Digital Realm
You can’t be friends with everyone. It’s not possible to like everyone, and even if you were very…
User Generated Content Is The Most Convincing Ad
Instagram influencers. We all hate them, precisely because we envy them. They’re apparently rich, have adoring fans, perfect…
When Fines are Not Enough
Facebook (yes, that Facebook) was fined $5 billion by the FTC last week for violating privacy regulations. The…
Shopping Online, Shopping Together
Shopping has come full circle — from brick-and-mortar to online stores, and back again. But there is yet another method…
Finding a Secure Home for Data
Marriott will be fined $123 million dollars by the UK data protection agency, for alleged knowledge of a…